What is the trend in British luxury? March 2022
All the latest launches, collaborations and innovations from top UK brands. This is unmissable British luxury news.
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Luxury British News
Walpole announces the brands of tomorrow 2022
Every year, British luxury industry cheerleader Walpole publishes her list of the latest members to join her Brands of Tomorrow mentorship and support programme.
This week, at an event at The Ned, Walpole announced 12 new brands of tomorrow: Luxury Promise, Circle of Style, Petit Pli, Ocean Bottle, LIHA Beauty, Décret, Marion Ayonote, Savin London, Feldspar, With Nothing Underneath, Lauren Dickinson Clarke and YOLKE.
Each new cohort of Brands of Tomorrow also acts as a microcosm of consumer trends in the high-end space, identifying emerging consumer needs and behaviors. This year, there is a continued movement towards sustainability, in particular circularity and a new generation of brands that have purpose-driven commerce at their heart.
For more information, please visit thewalpole.co.uk/brands-of-tomorrow
Musto renews contract with British Sailing Team
Since sailing made its debut at the first Olympic Games in 1896, Team GB has won 64 medals – including 31 gold medals – and currently tops the all-time Olympic sailing medal table.
And Team GB’s ultra-technical sailing kit? Why, it must be Musto. The British Sailing Team has just renewed its contract with the British brand for the next four years, with the two organizations working together to ensure that the group of 60 sailors have the best performance equipment in the world. The team was instrumental in the development of Musto’s new Spring/Summer 2022 dinghy collection, providing feedback to Musto’s designers over a three-year period.
“Musto is the go-to brand worldwide for all types of boating, from high performance to leisure, dinghy to offshore,” comments Ian Walker MBE, RYA Racing Director, two-time Olympic silver medalist and winner of the Volvo Ocean Race. “The UK Sailing Team aims to be the best in the world on and off the water. Musto’s unparalleled knowledge and expertise will be invaluable as the UK Sailing Team seeks to cement their dominance in Olympic-class sailing. As the British Sailing Team continues to lead and inspire future generations of athletes, we are working with Musto to help our sailors gain the edge over their rivals through innovative development of the most trusted sailing brand in the world. world.
This partnership will help cement Musto’s legacy as a global performance sailing brand, which has also just announced a ‘Lifestyle Ambassador’ partnership with UK professional kiteboarding leader Tom Court.
For more information, please visit musto.com
Astley Clarke launches new capsule collection with charity TheirWorld
To support International Women’s Day in March, Astley Clarke has launched a new capsule collection in collaboration with charity Theirworld. The jeweler will donate 20% of all proceeds from the collection to the organization, which is fighting to end the global education crisis – the key to achieving gender equality for girls and women around the world.
Available from astleyclarke.com or Astley Clarke’s flagship store on Monmouth Street, London
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