NetApp Joins Formula 1 Team Aston Martin Cognizant to Launch Data-Driven Racing Strategy
Leader in data-centric, cloud-driven software partnership ushers in new era of racing with data fueling continuous performance improvement
NetApp® (NASDAQ: NTAP), a global data-centric software publisher, and Aston Martin Cognizant Formula One ™ today announced a multi-year partnership as the world-renowned automaker prepares for its return to Formula 1. After more After 60 years of absence, the British car brand returns to the F1 ™ grid, supported by NetApp, with a new advantage: an innovative approach to racing using the power of data.
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NetApp Joins Formula 1 Team Aston Martin Cognizant to Launch Data-Driven Racing Strategy (Graphic: Business Wire)
The partnership with NetApp reinforces Aston Martin Cognizant Formula One Team’s commitment to unlocking the best of the cloud by equipping the team with world-class cloud data and services. Large and ambitious, the partnership will focus on maximizing performance on and off the track.
From the trackside to the factory to the cloud, the data used to inform Aston Martin Cognizant Formula One Team’s racing strategies will be available in real time on a global scale. With a data structure powered by NetApp, the team will be able to extract more value from their data to better assess the car’s performance and make the necessary improvements before, during and after each race.
This data fabric will also help reduce operational complexities, while ensuring data compliance, security and protection of the team’s intellectual property. By standardizing on NetApp across all platforms, the UK racing team will be able to maximize resource utilization and remove inefficient data silos, helping redirect costly IT investments to car development. and the team.
“We are delighted to partner with Aston Martin Cognizant Formula One as they embark on a very ambitious data journey in search of greater speed, greater reliability and unmatched efficiency,” said James Whitemore, director of marketing at NetApp. “Drawing on our 28 years of data-driven innovation, we proudly support the team as they push the boundaries of continuous performance improvement beyond the finish line.”
“Formula 1 teams have always been pioneers in analyzing data for competitive advantage, especially when milliseconds make the difference between pole position and starting somewhere in the middle of the pack,” said Otmar Szafnauer, CEO and team manager at Aston Martin Cognizant. Formula One. “The team’s partnership with NetApp, with title partner Cognizant, represents a new step in our journey of continuous improvement. We’re excited to introduce NetApp as we strive to make everything we do faster and smarter. By empowering our brilliant team of people with NetApp’s leading data solutions, we are ushering in a new era of racing where we can constantly evolve to be a faster, smarter and more exciting team. “
About NetApp
NetApp is a global, cloud-driven, data-centric software publisher that empowers organizations to be at the forefront of data in an era of accelerated digital transformation. The company provides systems, software and cloud services that enable them to run their applications optimally from the data center to the cloud, whether they develop in the cloud, migrate to the cloud, or create their own on-premises cloud experiences. . With solutions that work in a variety of environments, NetApp helps organizations build their own data structure and securely deliver the right data, services, and applications to the right people, anytime, anywhere. Learn more about www.netapp.com or follow us on Twitter, LinkedIn, Facebook, and Instagram.
NETAPP, the NETAPP logo and the brands listed on www.netapp.com/TM are trademarks of NetApp, Inc.
About the Aston Martin Cognizant Formula 1 team
After more than 60 years away from Formula 1, Aston Martin returns to the Grand Prix in 2021. With one of the most iconic emblems in the world above the garages and a team of nearly 500 passionate men and women at its heart , this is a team with both a rich heritage and a fresh outlook – bringing new energy to the sport with a determination to shake up order and compete at the forefront.
Our mission is to use the global motorsport platform to engage a new wave of fans – showcasing the technology and innovation that lives at the heart of our hearts while representing the values that resonate with the changing world. in which we live.
The new era of Aston Martin Cognizant Formula One Team begins here.
www.astonmartinf1.com
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Contacts
NetApp Media contact:
Chris Drago
NetApp
1 (831) 900-8889
[email protected]
NetApp investor contact:
Lance Berger
NetApp
1 (408) 822-6628
[email protected]
Media contacts of the Formula 1 Aston Martin Cognizant team:
Matt Bishop
Head of communications
+44 7976 835878
[email protected]
Will Hings
Media & Communication Manager
+44 7734 20202020
[email protected]
Joanne revill
Senior Media Officer
+ 44 7408 901384
[email protected]
